Improving your user experience by precaching interstitials
More and more developers are starting to integrate interstitial ad placements into their apps… between turns, after the end of a game, or even after a certain number of uses. If you’re thinking about using interstitials, you need to know about the interstitial precaching functionality in our SDK.
- The user doesn’t have to wait for an ad to load. Interstitial ads are often data-heavy rich media and video ads that may take a while to load over 3G and other slow internet connections. With precaching, a user sees the ad immediately without having to sit through an activity indicator spinning. And spinning… and spinning.
- The user flow isn’t interrupted if there isn’t an ad ready to show. Instead of throwing up an interstitial ad placeholder and waiting for an ad to load, and then realizing ad networks can’t fill your request, your app knows there isn’t an ad ready and allows the user to continue using your app without interruption.
Have any more questions? Feel free to reach out to us; we’re here to help!