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At Burstly, our goal has always been to provide app developers with tools to maximize their revenue wherever that revenue comes from. Ad networks are a piece of that (albeit a very important one), but direct monetization of users through cross-promotion and in-app purchase can often times be more valuable. As a result, it’s important that developer’s have the flexibility and control to switch priorities based on their daily business needs. This message has resonated with our partners and we are thrilled to be leaders in ad mediation serving more than 10 billion monthly impressions.
With the rise of free premium games, we saw a huge need to offer the same set of tools to the incentivized space that we offer on mobile display. That’s why we are excited to announce the first product to mediate mobile offers on both iOS and Android: Burstly Rewards. Burstly Rewards enables you to take control of the offer space from every aspect. You can now mediate multiple providers within one wall, mix in house and direct campaigns, match the UI to your app’s look and feel for improved user experience, and support multiple offer types (videos, offers, downloads – android only, and shares). All with the same underlying targeting tools that power our display ad mediation.
Need to shut off a certain partner who is not in compliance with any announced changes? Do so on the fly and move inventory to new partners without an app re-submission. As new partners become available they can also be included without an SDK update (partner dependent).
Burstly is launching two products that can be used individually or simultaneously within the same app: Rewards Wall & Reward Page.
The Rewards Wall enables app developers to mix and match 3rd party networks, house, and directly sold offers in one wall. The developer can optimize by selecting which providers they want to display, along with the number of offers to display from each. Burstly also brings the power of their mobile mediation platform to Rewards, offering advanced geo-targeting, frequency rules, and optimization to Rewards.
The Rewards Page allows you to run an attractive reward-driven campaign through a customizable branded environment that utilizes the entire screen. The user can access the Rewards Page through custom branded buttons and/or banners throughout the game. The goal of this product is to offer a simple, yet high impact engagement that allows an advertiser to receive several brand opportunities or enable the game to extend its brand further. The Rewards Page also taps into the Burstly ad server for ultimate flexibility and control.
Some of you may not be aware of our SDK Debugger. The Testflight SDK debugger allows you to see your SDK events before they hit our processing queues. Use the SDK Debugger to diagnose whether or not you’ve correctly implemented the SDK and monitor events that are being sent with your SDK Team Token across all of your applications.
You can find it by selecting a team in your team dropdown then clicking “SDK Debugger”.
Implement the SDK and watch the events populate the debugger.
The SDK debugger has been updated to improve performance and now quickly loads all events up to present time.
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